For once, it appears, common sense has prevailed over corporate know-it-allism. According to the attached PR, the people have spoken and the die-hard loyalist who helped build the Arctic Cat name are getting their brand back.
Passion can change people. Change minds. And in the end, it can take you back to where your family has been all along. The Arctic Cat® name will be returning to off road in 2019. With a legacy of innovation, performance and fun, this legendary brand is coming back because Arctic Cat fans and powersports enthusiasts demanded it.
